Privacy Policy

Daraldahab for Jewellery Trading Co. LLC, trading as Dar Al Dahab, is a jewellery and precious-metals trading business operating in the United Arab Emirates.

For the purposes of applicable data protection laws, Dar Al Dahab is responsible for determining how and why your personal data is processed.

Depending on how you interact with us, we may collect the following information:

A. Personal Identification Information

• Full name
• Date of birth
• Nationality
• Emirates ID, passport, or other identification documents
• Signature
• Photograph, where required
• Residential or business address

B. Contact Information

• Mobile telephone number
• Email address
• Postal address
• Other contact details you provide to us

C. Customer and Transaction Information

We may collect information relating to your transactions with Dar Al Dahab, including:

• Products or precious metals purchased or sold
• Transaction amounts and currencies
• Transaction dates
• Pricing and quotations
• Invoices and receipts
• Customer account information
• Delivery and collection information
• Transaction history

D. Financial and Payment Information

Where required to process a transaction, we may receive or process information relating to payments, including payment status, payment references, bank details, or other information necessary to complete or verify a transaction.

Where payment services are provided by a third-party payment provider, payment card information may be processed directly by that provider in accordance with its own privacy policy and security requirements.

E. Technical Information

When you access our website or application, we may automatically collect certain technical information, including:

• IP address
• Device type
• Browser type
• Operating system
• Language and preferences
• Website pages visited
• Date and time of access
• Approximate location derived from technical information
• Device identifiers
• Information about how you interact with our website or application

We may collect personal information:

• Directly from you when you register or create an account
• When you request a quotation or service
• When you purchase or sell products through us
• When you contact our customer service team
• When you submit forms through our website or application
• When you provide identification or KYC documents
• When you make or receive a payment
• When you communicate with us by email, telephone, WhatsApp, or other communication channels
• Automatically through cookies and similar technologies
• From service providers and other lawful third-party sources where permitted by applicable law
• Where necessary for regulatory, compliance, fraud-prevention, or risk-management purposes

We may use your personal information for legitimate business and legal purposes, including:

• Providing our products and services
• Creating and managing customer accounts
• Processing purchases, sales, orders, and payments
• Providing quotations and transaction information
• Verifying customer identity
• Conducting customer due diligence and KYC procedures
• Complying with applicable Anti-Money Laundering (AML), Counter-Terrorist Financing (CTF), sanctions, and other regulatory requirements
• Detecting and preventing fraud, financial crime, unauthorized transactions, and other illegal activities
• Communicating with you regarding your transactions or account
• Responding to enquiries and providing customer support
• Improving our website, application, products, and services
• Maintaining the security and integrity of our systems
• Conducting analytics and understanding website usage
• Sending marketing communications where permitted and where required, with your consent
• Meeting legal, regulatory, accounting, audit, and reporting obligations
• Establishing, exercising, or defending legal claims
• Protecting our rights, property, employees, customers, and business

As a precious-metals business, Dar Al Dahab may be required to collect and retain certain personal and transactional information to comply with applicable UAE laws, regulations, regulatory requirements, and internal compliance procedures.

This may include identity documents, source-of-funds information, transaction information, beneficial ownership information, and other information required for customer due diligence.

We may conduct screening and verification against applicable sanctions, watchlists, politically exposed person (PEP) databases, fraud databases, or other legally permitted sources.

We may refuse, suspend, or terminate a transaction or relationship where required by law, regulation, compliance requirements, or our internal risk-management procedures.

We process personal data only where there is a lawful basis to do so.

Depending on the circumstances, this may include:

• Your consent
• Performance of a contract or steps taken at your request before entering into a contract
• Compliance with a legal or regulatory obligation
• Protection of legitimate interests, where permitted by applicable law
• Protection of vital interests
• Other lawful grounds available under applicable UAE data protection legislation

Where we rely on your consent, you may withdraw that consent where legally permitted. Withdrawal of consent will not affect processing that was already carried out lawfully before withdrawal.

We may share personal information where necessary and lawful with:

• Payment processors and financial institutions
• Banks and other financial service providers
• Technology and IT service providers
• Website and application hosting providers
• Customer relationship management providers
• Communication and messaging providers
• Identity verification and KYC providers
• Compliance, sanctions, and fraud-screening providers
• Professional advisers, auditors, lawyers, and consultants
• Delivery and logistics providers
• Government authorities, regulators, law-enforcement agencies, and other competent authorities where legally required or permitted
• Other service providers acting on our behalf

We do not sell your personal information to third parties.

Third-party service providers are expected to process personal information only for authorized purposes and to maintain appropriate security measures.

Online payments may be processed through third-party payment providers.

Dar Al Dahab may receive transaction-related information such as payment status, transaction reference, amount, currency, and other information necessary to reconcile and manage payments.

Where payment information is entered directly into a third-party payment platform, that information may be governed by the third party's own privacy policy and terms.

You should review the privacy policies of the payment providers you use.

Our website may use cookies and similar technologies to improve functionality, security, performance, and user experience.

Cookies may be used to:

• Keep the website functioning properly
• Remember preferences
• Understand website traffic and usage
• Improve website performance
• Measure the effectiveness of our services
• Support marketing and advertising activities where applicable

You may be able to control or disable cookies through your browser settings.

Disabling certain cookies may affect the functionality of some parts of our website.

We may use third-party analytics or advertising technologies to understand how visitors use our website, improve our services, and measure advertising performance.

These services may collect information such as IP address, device information, browsing activity, and interaction with our website.

Where required by applicable law, we will obtain appropriate consent before using non-essential tracking technologies.

Where permitted by applicable law, we may send you information about our products, services, offers, or other business communications.

You may opt out of marketing communications at any time by:

• Using the unsubscribe option included in an email;
• Following the opt-out instructions provided in a communication; or
• Contacting us directly.

We may continue to send essential service-related communications, such as transaction confirmations, security notices, account notifications, and legally required communications.

We take reasonable technical and organizational measures to protect personal information against:

• Unauthorized access
• Unauthorized disclosure
• Accidental loss
• Destruction
• Alteration
• Misuse
• Other unlawful processing

Security measures may include access controls, authentication procedures, encryption where appropriate, monitoring, secure infrastructure, and employee confidentiality obligations.

However, no method of electronic transmission or storage is completely secure. Therefore, we cannot guarantee absolute security.

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Certain information may need to be retained for longer periods to:

• Comply with applicable laws and regulations
• Meet AML/KYC and regulatory requirements
• Maintain accounting and financial records
• Resolve disputes
• Establish, exercise, or defend legal claims
• Prevent fraud and financial crime
• Maintain appropriate business records

When personal information is no longer required, we will take reasonable steps to securely delete, anonymize, or otherwise dispose of it in accordance with applicable law.

Some of our service providers, technology providers, or other third parties may process personal information outside the United Arab Emirates.

Where personal data is transferred internationally, we will take reasonable steps to ensure that the transfer and processing are carried out in accordance with applicable data protection laws and appropriate safeguards.

Subject to applicable UAE law and any relevant legal or regulatory limitations, you may have rights regarding your personal information, including the right to:

• Request access to personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of personal information where legally permitted
• Request restriction of certain processing
• Object to certain types of processing
• Withdraw consent where processing is based on consent
• Request information about how your personal data is processed
• Raise a complaint regarding the handling of your personal information

Certain requests may be subject to legal, regulatory, security, or contractual limitations.

For example, we may be required to retain certain customer or transaction information under applicable AML, KYC, accounting, tax, or other regulatory requirements.

Our services are not intended for children where the collection of personal information would be prohibited by applicable law.

We do not knowingly collect personal information from children without appropriate authorization where such authorization is required.

If you believe that a child has provided personal information to us improperly, please contact us so that we can take appropriate action.

Our website or application may contain links to third-party websites, applications, payment services, social media platforms, or other services.

We are not responsible for the privacy practices, security, content, or policies of third-party services.

We encourage you to review the privacy policies of any third-party service before providing personal information to them.

If you interact with Dar Al Dahab through social media platforms, the platform may collect and process information about your interaction according to its own privacy policy.

Any information you voluntarily make publicly available on social media may be accessible to others.

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements, or business practices.

When we make material changes, we may update the “Effective Date” at the beginning of this Privacy Policy and, where appropriate, provide additional notice.

We encourage you to review this Privacy Policy periodically.

If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal information, please contact us:

Daraldahab for Jewellery Trading Co. LLC (Dar Al Dahab)

We will review and respond to privacy-related requests in accordance with applicable laws and regulations.

This Privacy Policy is governed by the applicable laws and regulations of the United Arab Emirates.

Where applicable, the processing of personal data will be carried out in accordance with the UAE Personal Data Protection Law and other applicable data protection, privacy, AML, KYC, financial, and regulatory requirements.